Dec 29, 2020 | Employer Advice, Self Employment
Define Your Target Audience: Hit A Brand Bullseye! The psychology of sales is simple: once you understand why a consumer buys a certain product, you can customize your pitch to speak to their reasoning. But before you can discover why they buy, you need to know who...
Dec 22, 2020 | Career Development, Job Search
Accepting Job Offers Like An Ace We all know how hard looking for work can be. We also know how hard it can be to hold back all the stress, anxiety, and other emotions you’ve been working to suppress while you do it. So when you finally get that job offer you’ve been...
Dec 15, 2020 | Employer Advice, Self Employment
Breaking Down What A “Brand” Is When you hear B&B you probably think “Bed and Breakfast”. But we’re not here today to talk about a cozy getaway. We’re here to talk about Business and Brands. These terms often get thrown around interchangeably, but in reality they...
Dec 8, 2020 | Employer Advice, Self Employment
Highlight Health In Your Recruiting! When you manage a team, you want to be selective about finding the top talent to move your business forward. But you should also know that the top talent out there can afford to be selective with who they choose to give their time...
Dec 1, 2020 | Employer Advice, Self Employment
Your Inclusion And Diversity Checklist As an employer, you want your customers and clientele to be as robust as possible. And you understand that means having a robust and diverse team to match. But how do you go about attracting, hiring, developing, and retaining a...
